Facebook Ads
Demographics
GET
Retrieve Facebook Ads demographics data with detailed performance metrics segmented by age and gender.
This endpoint provides demographic insights including engagement and conversion metrics broken down by demographic attributes.
Dimensions Available:
- Adset ID, ad ID, age, gender, objective
- Metrics: impressions, reach, clicks, spend, conversions, conversions value, all conversions, all conversions value
- Engagement metrics:
post_engagement,page_engagement,video_view,post_reaction - Conversion metrics:
omni_add_to_cart,omni_initiated_checkout,onsite_web_app_view_content,landing_page_view,view_content,purchase,add_to_cart,add_payment_info,initiate_checkout,link_click,search - Lead metrics:
lead,fb_pixel_lead,leadgen_grouped,onsite_conversion_lead_grouped - Date range (
date_start,date_stop)
Limitations:
- Maximum 5000 records per page
- Supports date filtering via
dateStartanddateEnd(ISO 8601 format) - Supports sorting via
orderByandorderDirection(ASC/DESC)
Filters:
organizationId(required)userId(optional)integrationName(optional)dateStart(optional)dateEnd(optional)
ClientIdAuthClientSecretAuthheader
x-client-id<token>Client ID
header
x-client-secret<token>Client secret
organizationId*stringOrganization identifier (required)
userId?stringUser identifier (optional)
integrationName?stringIntegration name identifier (optional)
dateStart?stringStart date for filtering (optional, ISO 8601 format)
Format
datedateEnd?stringEnd date for filtering (optional, ISO 8601 format)
Format
datepage?integerPage number for pagination (optional)
Default
1limit?integerNumber of items per page (optional, max 5000)
Range
value <= 5000Default
500orderBy?stringField to order by (optional)
orderDirection?stringOrder direction (optional)
Value in
"ASC""DESC"Successful response
application/json- response
data?array<>meta?curl -X GET "https://example.com/v1/facebook/ads/demographic?organizationId=organization_123&dateStart=2024-01-01&dateEnd=2024-12-31"{ "data": [ { "adset_id": "string", "ad_id": "string", "clicks": 0, "reach": 0, "impressions": 0, "objective": "string", "spend": 0, "date_start": "2019-08-24", "date_stop": "2019-08-24", "age": "string", "gender": "string", "post_engagement": 0, "page_engagement": 0, "video_view": 0, "post_reaction": 0, "omni_add_to_cart": 0, "omni_initiated_checkout": 0, "onsite_web_app_view_content": 0, "landing_page_view": 0, "onsite_web_app_add_to_cart": 0, "view_content": 0, "onsite_web_purchase": 0, "onsite_web_app_purchase": 0, "purchase": 0, "onsite_web_add_to_cart": 0, "fb_pixel_add_payment_info": 0, "post": 0, "onsite_web_view_content": 0, "add_to_cart": 0, "add_payment_info": 0, "search": 0, "fb_pixel_search": 0, "omni_view_content": 0, "fb_pixel_view_content": 0, "fb_pixel_add_to_cart": 0, "fb_pixel_initiate_checkout": 0, "fb_pixel_purchase": 0, "initiate_checkout": 0, "link_click": 0, "omni_purchase": 0, "omni_search": 0, "lead": 0, "fb_pixel_lead": 0, "leadgen_grouped": 0, "onsite_conversion_lead_grouped": 0, "organization_id": "string", "user_id": "string", "document_id": "string", "integration_name": "string", "inserted_at": "2019-08-24T14:15:22Z" } ], "meta": { "page": 0, "limit": 0, "hasNextPage": true, "hasPreviousPage": true }}